Go Elephants! is an exciting initiative led by the Forum Trust and Wild in Art with the objective of moving art away from the gallery and into the streets of Norwich in a fun and appealing way. Each elephant will be individually decorated by one of up to 50 local Norfolk artists working on the project, creating a splash of colour across the city centre and an exciting showcase for the range of creative talent that exists in the county.
Visitors will be able to pick up free Trail Maps as a guide to all the elephant locations around Norwich from the beginning of June. A glossy Souvenir Guide featuring information on each of the painted elephants and their artists, along with interesting features about the animals, conservation and more will also be available in retail outlets by the end of June.
When the event closes at the end of August the elephants will be taken off the streets, spruced up, and the large majority sold at a Gala Auction, with 75% of the net proceeds going to two charities, the Born Free Foundation and CLICK Sargent Children’s Charity.
For more information and latest news, visit
www.go-elephants.co.uk.