VisitNorwich PR 2018

VisitNorwich works with a wide range of organisations, industry and media to create as many positive pieces of coverage as possible - for the destination as well as for individual members of VisitNorwich.

In 2017 PR coverage reached an estimated global audience of over 200 million people.

VisitNorwich has excellent media contacts both locally and nationally and works with VisitEngland and VisitBritain PR teams to reach an even greater audience.

VisitNorwich, with full knowledge of its member businesses products, proactively looks for PR stories to pitch to the media. We actively invite members to discuss with us their ideas for creating news stories.


  • In 2017 VisitNorwich organised 20 press trips for print media, digital platforms, broadcast media and industry press including: The Daily Mirror, Travel GBI, The Sun, The Guardian, Channel 4, BBC Good Food magazine and The Times.
  • 163 pieces of Norwich destination consumer coverage.
  • 22 Competitions.
  • Reach over 200 million.
  • An up weight on digital coverage.
  • Increase in influencer coverage.

See below for all the PR coverage we have conducted and any news articles where Norwich or our members are mentioned or have a spotlight. 



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