Become a VisitNorwich Member

VisitNorwich is the official Destination Marketing Organisation (DMO) for Norwich. Promoting our city – and its businesses – is what we do. And we’d love you to join us.

Download our 2026 – 2027 membership document here!

VisitNorwich — Who We Are

We champion Norwich — its businesses, events, and people — to inspire tourism and local visits. As a non-profit organisation, we’re a small team with a big reach, acting as an extension of your own team to promote your business to a national, international, and highly engaged audience.

VisitNorwich represents a diverse membership across Norwich and Norfolk, from independent start-ups to established organisations. We’re funded by our members and supported by public bodies such as Norwich City Council — and that’s it. This independence means we’re free to work solely for the good of the city and the people who help it thrive.

What many businesses don’t realise is that VisitNorwich is also part of the Norwich BID (Business Improvement District). This gives us access to an extensive local network, a larger marketing budget, and valuable city-wide connections, expertise, and campaign opportunities.

As we turn the next page in Norwich’s City of Stories, we want to work with you to make the city truly unmissable. With exciting projects and events already planned for 2026–27 and beyond, there has never been a better time to become a VisitNorwich Member.

VisitNorwich membership runs for 12 months, starting in April each year, with the option to renew at the end of each membership year. Members benefit from:

• A Gold or Silver listing on visitnorwich.co.uk
• Marketing and PR support
• Industry insights, advice, and news
• Opportunities to be part of high-profile campaigns and initiatives
• Sharing your events via our What’s On Calendar (the most visited page on our website)
• Attend local networking events including openings and previews

Together, we tell Norwich’s story — and help it be seen, visited, and celebrated.

Download our 2026 – 2027 Membership document for all the details.

Membership Benefits

Make an Impact

Be part of something bigger. The ‘Visit’ brand is respected all over the world and it’s a trusted source of information.

VisitBritain and VisitEngland only work with the country’s 200 DMOs, not individual businesses, so membership with us will give you a connection to their weight, influence and experience.

Digital & Social

With a premium listing on our website, promotion on social media, and opportunities to be featured in our blog and newsletter, there’s plenty of ways to get your business seen.

• Your listing on the VisitNorwich website has the potential to be seen by thousands of individual visitors to the site every month. And a chance to be seen on the top 5 Google returns for Norwich tourism.
• You could also get the chance to tell your story through our VisitNorwich blog or the e-newsletter.
• Take it further and choose an advertising package for our online marketing activities
• We’re skilled with social media, so some of our promotion is generated in-house but we’re also adept at creating a stir with third party agencies too. If it’s the right platform, we’ll use it.

PR

PR is one of our strengths. Over the years we have consistently achieved coverage in the travel pages in national titles.

To get the most out of your membership, we urge you to actively share with us your news, product launches, changes and people stories – treat us as an extension of your own team. If we don’t know it, we can’t share it.

• We submit story ideas and pitch press trips to media
• Response to media call outs each week
• With great relationships with local radio including BBC Radio Norfolk, we’ll update your audience with your events, festivities and special dates throughout the year.
• Our interest is local but our coverage is national and international. We have access to local and national media via digital, print and broadcast, which means you will too. We also pitch to national media and engage with international media for even greater range.
• Personal contacts in local and national media
• PR online system TravMedia for national media call outs, press releases and networking
• PR national media database via Vuelio, press releases and planning
• Partner organisations: VisitEngland and VisitBritain
• Travel guides

Other Benefits

• Be part of seasonal, national campaigns – each with their own story as the year moves on.
• Competitions with VisitNorwich and third parties.
• VisitNorwich is approached for recommendations for where film crews should stay, where to film, photograph and who to interview.

We’d love to meet you and discuss your business and how we can help – so get in touch! Own a hotel or accommodation business or restaurant or eatery? You’re currently under-represented in our numbers and we’d really like to hear from you. Find out more information and prices here.

For membership enquiries please contact Helen Vinsen on [email protected]

Our Team

We work hard. We deliver. We meet our deadlines. We’re also approachable, friendly and no query is too small. The City of Stories and the success of its creative business owners – both big and small – are our passion. Join us and you join a team with a reach far outside our city walls, even beyond our shores.

• Holly Bamford
  Head of Marketing, Norwich BID
  Strategic direction, campaign planning brand growth and member support| [email protected]
• Melanie March
  Senior PR & Marketing Manager, VisitNorwich
  PR lead, media relations, press trips, content oversight and storytelling| [email protected]
• Helen Vinsen
  Sponsor and Partnership Manager, VisitNorwich
  Your main membership contact, partnerships, sponsorship and networking| [email protected]
• Katie Thompson
  Marketing Executive, VisitNorwich
  Storytelling, website listings, City of Stories Map and newsletters| [email protected]
• Chloe Samways
  Digital Marketing Executive & Design Lead, VisitNorwich
  Social media strategy, creative content, competitions and campaigns| [email protected]