Norwich is a place to explore and experience. Where the curious are rewarded. It’s an old city, overflowing with new secrets. And welcoming people ready to tell them. Here, friends come to discover something for everyone. And leave knowing they won’t find it anywhere else.
Norwich is where the open-minded get together. Where the curious are rewarded. Particularly when it comes to shopping. The Lanes are bursting with homegrown favourites, such as Sevenwolves and Catfish. While visits to the market and Magdalen Street are a must for vintage-lovers. Find our flagship independent department store Jarrolds, within which you’ll find a variety of big brands, set over five floors.
Norwich is a city that loves to eat. So, you’ll find something for everyone’s budget and taste. The market is home to a wide range of tempting street food. The Lanes are full of independent cafes, bars and restaurants. Visit the legendary Grosvenor for their unique take on fish and chips. Ask them to bring yours next-door to The Birdcage, so you can enjoy them with a pint.
No need to make a plan. Just pick where to start and see where the night takes you. Into pubs that know their own mind? Begin at The Rumsey Wells or The Playhouse. Cocktails more your thing? You can’t go wrong with Gonzo’s and Hawthorn. If you end up sat next to a giant dog, sipping a craft beer and wondering whether you should buy a Victorian typewriter, … Yes, Arboretum is real. But will anyone believe you back home?
Even the shortest stroll brings Norwich’s history to life. But, dig a little deeper, and you’ll also find a thriving contemporary art scene. The Norman Foster-designed Sainsbury Centre for Visual Arts hosts an impressive permanent collection and visiting exhibitions. Smaller galleries, such as Fairhurst and OUTPOST, are also full of exciting and unique work. As a UNESCO City of Literature, Norwich has much to offer book lovers, including The National Centre for Writing, which hosts festivals and events all year round.
We love a bit of culture. And any excuse for a party. Every May, the two come together as the Norfolk and Norwich Festival takes over, bringing with it theatre, music and art from all over the world. In October, the Hostry Festival makes the most of its spectacular cathedral setting to deliver truly unique, inspiring events. For dedicated hopheads, the hugely popular Beer Festival in spectacular St Andrew’s Hall is another autumn favourite. While July sees our biggest party of the year: The Lord Mayor’s Celebration filling the streets with parades and live music. And The Lanes Fayre keeps it going into Sunday.